Air Jordan 4 "Reimagined Bred": The Icon Returns in 2024
In the sneaker world, few colorways command as much reverence as the legendary "Bred" (Black/Red) combination. The Air Jordan 4 "Reimagined Bred" represents Jordan Brand's latest tribute to this iconic design, set to send shockwaves through sneaker culture in 2024.
What Makes This Release Special?
Rather than being a simple retro reissue, the "Reimagined" treatment brings thoughtful updates to the 1989 classic:
- Premium materials:
- Vintage styling:
- Authentic sole:
- Vintage styling:
A Legacy Reborn
The original "Bred" AJ4 made history as the shoe Michael Jordan wore during "The Shot" - his series-clinching buzzer beater against Cleveland in the 1989 playoffs. This cultural moment cemented the silhouette's place in basketball history.
"When you compare this to the 2019 'Bred' reissue, the Reimagined version has a completely different personality - it looks like something straight from a '90s collector's closet," notes sneaker historian Marcus Gray.
Release Information
Scheduled for a Holiday 2024 release (expected December), the Air Jordan 4 "Reimagined Bred" (Style Code: TBD) will retail at $210 USD. Key details:
| Colorway | Black/Fire Red-Cement Grey-White |
|---|---|
| Fit | True to size (men's sizing) |
| Where to Buy | SNKRS App, select Jordan Brand retailers |
Early indicators suggest this will be one of the year's most competitive releases. With the Air Jordan 11 "DMP" and AJ4 "Military Blue" also dropping in the same season, 2024 is shaping up to be a historic year for Jordan Brand collectors. Pro tip: prepare multiple purchasing options if you hope to secure these.